Case Study: Urban Outfitters – How to Make User Generated Content from Instagram Shoppable

How to improve social media return on investment.

Learn how Urban Outfitters:

  • Drove a 15% click-through to product pages from user-generated content.
  • Collected 13,000+ user-generated images of people celebrating their Urban Outfitters style in 2 months.
  • Celebrated fan support while using UGC to enhance ecommerce pages.

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