Jardine Restaurant Group Case Study

For decades, the Jardine Restaurant Group (JRG) has been the driving force of the international growth of the iconic Pizza Hut, KFC and PHD across Asian markets. Quickly adapting to the consumers’ increasing desire for casual dining restaurants, quick service menus, takeaways and delivery services, JRG has become the leading restaurant group in Asia, operating across 900 outlets and employing more than 27,000 people in Taiwan, Hong Kong, Macao, Vietnam and Myanmar. JRG prides itself in putting a smile on the face of every customer by sharing the simple joys of food with unique twists in sustainable ways.

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