Retail in Transition: A Framework for Data-centric Innovations

More than most industries, retail has been disrupted by a shift to digital. Further, the challenge of meeting consumers’ rapidly changing preferences and expectations has only been accelerated by the COVID-19 pandemic.

It is now critical for retailers to become data-centric to provide:

• Personalized offers
• Omni-channel experiences
• Experience-based commerce
• Mobile optimization

Read this ebook to learn how to overcome industry challenges, react swiftly to changing customer preferences and market trends, and drive success to attain and maintain leadership.

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