State of Full Funnel Demand Generation

With 61% of marketers ranking lead generation as their No. 1 challenge, marketing teams must reinvent their strategies to better reach potential buyers. The opportunity for creative solutions and pioneering approaches has never been more prevalent, allowing companies to offer a different buyer experience that can create brand recognition and usher in new clients. This report will highlight the most effective ways to drive leads and re-engage past customers, featuring insights from leading industry experts.