QuickBooks was a reasonable accounting solution for Laird Management when the family-owned company ran a handful of Burger King restaurants across Arizona. But as the franchisee added new Burger King locations, managing the books became the equivalent of a frenzied and never-ending lunchtime rush for the accounting team. By 2015, Laird had 28 restaurants broken out as 17 operating entities. Each entity had its own QuickBooks instance with separate log-ins, with no single chart of accounts across the company.