Embrace The Digital Customer Service Revolution

In recent years, advancements in technology have exponentially impacted how quickly and effectively customers are able to get what they want. This has triggered a sea change in rising expectations where the overall customer experience is concerned. In turn, customer service, once considered by many to be a cost center, can now provide a coveted point of differentiation.

All of which is to say, a business’ success now largely depends on disrupting the traditional customer service model. So how can your business do that? In this paper, I’ll answer that question – by describing a more disruptive model of customer service and, where applicable, explaining how Salesforce can support that model.