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Successful business leaders who prioritize customer/client experience see
a positive correlation with revenue.
The numbers are hard to argue. In a recent survey, business leaders who ranked themselves as advanced in customer experience (CX) had substantially higher revenue than those who report to ignore CX:
- 56% of those advanced in CX had revenues over $100 million.
- 49% of those who ignore CX had revenues under $1 million.
If you aren’t the focus of your firm’s client experience, this can negatively carry-over to creating your own client experience. This being a top priority for customers, learn how this element of business is surpassing other business drivers for clients, especially as we live into this “new normal.”