In this first Tomorrow Talk, IDC Analyst, Philip Carter, and the Oracle Vice President of Digital Innovation, Neil Sholay, discuss styles of innovation, the key barriers for the IT functions and the importance of being able to drive to scale. The experts talk about the ideate, incubate and scale modes of innovation and the dangers of getting into digital deadlock. They consider how most activity in the first two stages is done by business units. IT often comes in too late to drive the scale. They advise that in order to hit scale, IT must be in at the start of the innovation process.