Personalisation at scale trailblazer

Personalization is rapidly evolving in 2021 as consumers spend more time online, and companies fight for attention in an increasingly crowded digital landscape. One thing is clear: winning brands are those that can deliver a 1:1 experience to each customer, across all brand touchpoints. In fact, 90 % of consumers find personalization appealing, and those consumers are 10 times more likely to be your most valuable customers. But without the right tools and systems in place, creating a scalable personalization strategy can be challenging and expensive. 
During this webinar a panel of experts from Epsilon and Publicis Groupe share their insights:
* Understand your customers on a deep level through data and AI 
* Scale personalization across channels—paid and owned 
* Move beyond third-party cookies and ground your marketing in people-based identity 
* Approach personalization for a global audience