Recurring Revenue Success: The Million Dollar Decision – Build vs. Buy?

Recent Gartner research indicates that roughly half of U.S. businesses currently have or are considering adopting a recurring revenue model. If you're reading this paper, then chances are that half includes you. Gartner estimates the revenue opportunity at greater than $300 billion per year and growing. Even a small piece of that pie would look good on your bottom line.

This growing trend toward recurring revenue monetization strategies presents both opportunities and challenges for your company. Opportunities include reaching new customers and markets, and creating reliable and predictable revenue streams.