A Gartner special report for technology providers.
Every business is becoming a technology business, and this phenomenon has profound implications on all facets of the technology provider industry. Most providers have ridden the wave of technology-driven growth in their markets, but the pressure to deliver results in the short term leads to missed opportunities in the long term. A broader and long-term perspective is not only necessary for technology providers to uncover markets and opportunities to grow, it is also vital to ensure that they are not blindsided by threats of shrinking markets, commoditization and disruptive competition.
This special report is composed of research focused on the 2025 time frame:
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