Organizations of all sizes are recognizing vast opportunities to use enterprise mobile apps to foster collaboration and drive new levels of productivity. However, many IT administrators, developers, and organizational leaders are struggling to find the most effective way to securely deploy and distribute mobile apps while stimulating user adoption. This guide is intended to help educate anyone who is interested in mobile apps while providing bestin-class techniques for achieving exceptional ROI. By the end of this paper, you should feel confident sourcing a mobile application management solution based on the set of requirements best-suited for your organization.